Search results for 'digital marketing'

Why Brands Are Chasing Gukesh

Why Brands Are Chasing Gukesh

Rediff.com14 Dec 2024

'With an achievement like this, Gukesh could even be endorsing global brands.'

Rs 45 Bn Scam: ED Launches Searches

Rs 45 Bn Scam: ED Launches Searches

Rediff.com4 Mar 2025

The Enforcement Directorate said on Monday that it had conducted search operations at four locations in Mumbai and Delhi as part of its money laundering investigation into an alleged Rs 4,500 crore (Rs 45 billion) fraud by Pancard Clubs Limited and others, in which more than 5 million investors have been duped.

Diwali Shopping Still Sluggish

Diwali Shopping Still Sluggish

Rediff.com24 Oct 2024

While there was a 6 to 7 per cent increase in volume compared to last year in the first few days of the month which coincided with festivals, a large part of the demand is yet to hit the market.

'Rakesh Jhunjhunwala Inspires New Investors'

'Rakesh Jhunjhunwala Inspires New Investors'

Rediff.com17 Oct 2024

'More investors now view the stock market as a valuable opportunity, though many still seek quick gains, leading to a rise in futures and options trading.'

Ad body gets strict with digital media influencers

Ad body gets strict with digital media influencers

Rediff.com1 Mar 2021

Do away with the grey, and let us have it in black and white. That's the message the Advertising Standards Council of India (ASCI) has for digital media influencers. ASCI has brought out draft guidelines for "influencer advertising on digital media", an expanding and so far unmonitored landscape where the lines between personal and promotional content is often blurred. The self-regulatory body wants social media influencers to disclose upfront - through labels or in the case of audio media, by way of an announcement at the beginning and the end of the audio - that the content is promotional and paid for.

Maruti, Hyundai post single-digit rise in June passenger vehicle sales

Maruti, Hyundai post single-digit rise in June passenger vehicle sales

Rediff.com1 Jul 2023

Maruti Suzuki India (MSI) and Hyundai posted single-digit growth in domestic sales in June, even as the overall passenger vehicle segment crossed the 20 lakh units sales mark for the first time-ever in the first half this year. Toyota Kirloskar Motor reported a double-digit growth in dispatches to dealers, while Kia saw a dip in wholesales last month. MG Motor India also reported a double-digit increase in retail sales in June 2023 compared to the same month last year.

Best Dec for IPOs since 1996: 15 firms collectively raised Rs 25,425 cr

Best Dec for IPOs since 1996: 15 firms collectively raised Rs 25,425 cr

Rediff.com3 Jan 2025

Fifteen companies have launched their initial public offerings (IPOs) in December 2024, making it the best month for public offerings since 1996. Collectively, they have raised Rs 25,425 crore, which also made December the best month in terms of the quantum of funds raised. In December 1996, 33 companies had raised Rs 931 crore.

'Can I Earn Rs 30k Monthly On Rs 50L?'

'Can I Earn Rs 30k Monthly On Rs 50L?'

Rediff.com10 Apr 2025

Ask rediffGURU and PF and MF expert Janak Patel your mutual fund and personal finance-related questions.

Trump 2.0: Tough Navigation Lies Ahead For India

Trump 2.0: Tough Navigation Lies Ahead For India

Rediff.com12 Feb 2025

'As the global economy undergoes significant transformations in 2025, India's ability to navigate the complexities of trade wars, financial realignments, and emerging blocs will be pivotal,' explain Harsh V Pant and Soumya Bhowmik.

Equity MF inflows soar to near Rs 4 lakh cr in 2024

Equity MF inflows soar to near Rs 4 lakh cr in 2024

Rediff.com26 Jan 2025

Equity mutual funds witnessed a remarkable surge in inflows to nearly Rs 4 lakh crore in 2024, more than double the amount recorded in the preceding year, reflecting strong investor confidence and a continued shift towards long-term investing, particularly through Systematic Investment Plans (SIPs).

Premium devices to dial up growth in India's smartphone market in 2024

Premium devices to dial up growth in India's smartphone market in 2024

Rediff.com23 May 2024

Indian smartphone sales, traditionally dominated by the entry and mid-range segments, are set to change as high-end and super-premium devices capture consumer attention. The premium category is expected to grow by more than 20 per cent in calendar year (CY) 2024 compared to the previous year. While the overall smartphone market is expected to w

Reliance back on growth path, multiple catalysts to drive performance

Reliance back on growth path, multiple catalysts to drive performance

Rediff.com19 Jan 2025

Reliance Industries Ltd, India's most valuable company, is back on a growth path after six months of challenges as it posted better than expected earnings in the December quarter, brokerages said.

AI Challenges Loom Over 20Bn IT Contracts

AI Challenges Loom Over 20Bn IT Contracts

Rediff.com14 Apr 2025

Some major contracts coming up for renewal include TCS' deals with Star Alliance, a consortium of airlines based in Germany, and Nielsen; Infosys' deals with GE Appliances and Daimler; HCLTech's with UK-based life insurer Chesnara; Wipro's with German electric utility company E.ON and Petrobras of Brazil; and Tech Mahindra's with Circle Health.

Two Insurers Announce Investment In Bima Sugam

Two Insurers Announce Investment In Bima Sugam

Rediff.com14 Mar 2025

New India Assurance and Niva Bupa have invested in the Bima Sugam India Federation.

Equity MF inflows grew 14% in Dec; small and mid-cap fund bets at record highs

Equity MF inflows grew 14% in Dec; small and mid-cap fund bets at record highs

Rediff.com9 Jan 2025

Inflows into mutual funds' equity schemes increased by over 14 per cent on-month to Rs 41,156 crore in December, even as market volatilities continued. The small and midcap schemes of mutual funds continued to attract investor interest with inflows touching record highs during the month, despite the concerns being expressed about the two segments for the risk they portend, industry body Amfi said.

IT Firms to Offer 3-6% Hikes

IT Firms to Offer 3-6% Hikes

Rediff.com17 Feb 2025

IT attrition rate is expected to be around 12% to 13% this year.

'We Expect 1 Million Start Ups By 2035'

'We Expect 1 Million Start Ups By 2035'

Rediff.com13 Mar 2025

'Binary fission will happen -- startups will lead to more startups.'

Motown sees double-digit growth in 2023

Motown sees double-digit growth in 2023

Rediff.com8 Jan 2024

Aided by robust demand, automobile retail sales in India rose by 11 per cent last year as compared to 2022, dealers' body FADA said on Monday. The overall domestic automobile retail sales stood at 2,38,67,990 units in the 2023 calendar year as compared to 2,14,92,324 units in 2022. Passenger vehicle sales stood at 38,60,268 units last year, up 11 per cent from 34,89,953 units in 2022.

Shoe pinches for most large footwear companies

Shoe pinches for most large footwear companies

Rediff.com11 Mar 2025

Footwear companies were among the weakest performers in the consumer discretionary sector during the October-December quarter (Q3) of 2024-25. The combined revenue growth of the top four listed firms was just 2.9 per cent year-on-year (Y-o-Y) - the lowest among major discretionary categories.

RBI to launch first pilot of digital rupee on Tuesday

RBI to launch first pilot of digital rupee on Tuesday

Rediff.com31 Oct 2022

India's first digital rupee pilot project will commence on Tuesday with nine banks, including SBI, HDFC Bank and ICICI Bank, issuing the virtual currency for transactions in government securities. "...the first pilot in the digital rupee - Wholesale segment shall commence on November 1, 2022," the RBI said in a statement on 'Operationalisation of Central Bank Digital Currency-Wholesale (e?-W) Pilot'. It also announced that the first pilot in digital rupee - Retail segment is planned for launch within a month in select locations in closed user groups comprising customers and merchants.

Google Cloud's ambitious India plans

Google Cloud's ambitious India plans

Rediff.com6 Oct 2024

India is among the fastest-growing markets for Google in the cloud services segment, a senior executive has said, adding that the tech giant is looking to partner companies in their business transformation through its offerings. Google Cloud India is seeing an "increased adoption" of its offerings across segments from the public sector to small and medium businesses and from startups and digital-native companies, Google Cloud India vice president and country managing director Bikram Singh Bedi told PTI.

Brokerages want Digital Workforce

Brokerages want Digital Workforce

Rediff.com4 Sep 2021

'We need people who can position a product digitally and craft the journey for customers, by improving user interface and user experience.'

Retail broking industry's top line set for a five-year leap: Bain & Company

Retail broking industry's top line set for a five-year leap: Bain & Company

Rediff.com11 Dec 2023

The retail broking industry's top line could more than double over the next five years, according to the estimates of consultancy firm Bain & Company. The industry, which facilitates stock market trading for investors, has already witnessed its revenues double from Rs 14,000 crore during 2018-19 (FY19) to Rs 27,000 crore in 2022-23 (FY23), reflecting an annualised growth rate of 17 per cent. "This growth has been fuelled by the emergence of India's mass-affluent and affluent segments, coupled with increasing financial literacy.

Manga Fever Takes Over India

Manga Fever Takes Over India

Rediff.com12 Feb 2025

'Netflix, Amazon Prime Video, Crunchyroll, and Disney+ Hotstar are continuously expanding their Anime libraries.'

Is The Golden Decade For Indian Markets Over?

Is The Golden Decade For Indian Markets Over?

Rediff.com18 Jan 2024

Have the markets already played out their dynamics before the economy has even properly taken off? Are we now destined for a period of mediocre returns despite a strong economy? asks Akash Prakash.

'Oracle Was Little Late To Cloud Game'

'Oracle Was Little Late To Cloud Game'

Rediff.com26 Feb 2025

'We also realised that locking customers to our Cloud was not fair to them.'

Marico to accelerate launch of digital brands

Marico to accelerate launch of digital brands

Rediff.com6 Aug 2018

Company may look at 5-6 launches a year as the market for premium and niche products grows

Double-digit salary hikes return

Double-digit salary hikes return

Rediff.com27 Sep 2022

Double-digits salary hikes are making a post-pandemic comeback on the back of a buoyant business outlook in 2023, according to global professional services firm Aon. Aon's latest "Salary Increase Survey in India" has not only projected a 10.4 per cent average hike across sectors for 2023, but also identified actual hikes in 2022 at 10.6 per cent as against its previous projection of 9.9 per cent in February. The figure of 10.6 per cent is the highest since 2012, whereas the 10.4 per cent levels projected for 2023 were last seen in 2015.

Bitcoin at $100,000: Milestone likely to boost Indian investors' rush

Bitcoin at $100,000: Milestone likely to boost Indian investors' rush

Rediff.com6 Dec 2024

The recent Bitcoin rally, which saw the cryptocurrency surge past the $100,000 mark on Thursday, is drawing Indian investors in droves. Cryptocurrency platforms in India are experiencing a significant uptick in activity and user sign-ups, driven by the optimism surrounding "crypto-friendly" Donald Trump's US presidential election victory.

Increase in room rates, higher occupancy to drive gains for Indian Hotels

Increase in room rates, higher occupancy to drive gains for Indian Hotels

Rediff.com28 Jan 2025

Indian Hotels reported strong consolidated revenue growth of 29 per cent year-on-year (Y-o-Y) in the third quarter of the current financial year (Q3FY25), led by revenue per available room, or RevPAR, growth of 15 per cent. The average room rate, or ARR, was up 13 per cent and occupancy improved 120 basis points (bps) Y-o-Y on a standalone business. Like-for-like revenue growth was 15 per cent Y-o-Y, while TajSats (airline catering) grew by 18 per cent Y-o-Y.

Small Town India Falls In Love With MFs

Small Town India Falls In Love With MFs

Rediff.com24 Dec 2024

More than 50 per cent of SIP accounts come from semi-urban and rural areas.

Focus On 26 EV Launches, Charging Infra At Auto Expo

Focus On 26 EV Launches, Charging Infra At Auto Expo

Rediff.com4 Feb 2025

With nearly 100 launches and unveils, the Bharat Mobility Global Expo 2025, held in Delhi from January 17 to 22, made one thing clear to automobile enthusiasts: Electric vehicles (EVs) are the way ahead for the Indian auto market for years to come.

How AI is Boosting Indian Edtech Upskilling

How AI is Boosting Indian Edtech Upskilling

Rediff.com24 Mar 2025

As AI becomes central to upskilling, a growing number of learners -- from seasoned professionals to school students -- are eager to explore and experiment with technology.

Marketers admit to their digital fears

Marketers admit to their digital fears

Rediff.com10 Apr 2015

It is imperative to invest in real time marketing, even at double speed.

What Is A Front-Running Scam?

What Is A Front-Running Scam?

Rediff.com4 Jan 2025

Front-running is a fraudulent practice where traders exploit advance knowledge of large client orders for personal profit.

India Inc earns fat profits but wages have not kept pace

India Inc earns fat profits but wages have not kept pace

Rediff.com1 Feb 2025

Growth in corporate profits needs to be commensurate with wages to boost the economy, Economic Survey 2024-25 said, noting that sharp disparities between the two pose risk to the economy by curbing demand. The document tabled in Parliament on Friday noted that while the labour share of GVA (gross value added) shows a slight uptick, the disproportionate rise in corporate profitsredominantly among large firmsaises concerns about income inequality.

Retail ownership of Indian equities up 800bps in a decade: Morgan Stanley

Retail ownership of Indian equities up 800bps in a decade: Morgan Stanley

Rediff.com12 Nov 2024

Retail investors have become a force to reckon with in the last 10 years with their ownership of Indian equities rising 800 basis points, or 8 per cent, to 23.4 per cent during this period, suggests a recent note from Morgan Stanley. This number, Morgan Stanley said, is set to rise in the next few years as Indian households are still underinvested in equities. India's demographics, policy framework, investor education and modest positive real rates, it said, will fuel the 'equity cult' in India.

India Ramps Up Gold Reserves...

India Ramps Up Gold Reserves...

Rediff.com19 Mar 2025

The RBI added roughly 3 tonnes in 2025, taking its gold reserves to 879 tonnes as of January 31, 2025.

Eicher enters 2-3.5 tonne segment with electric SCV

Eicher enters 2-3.5 tonne segment with electric SCV

Rediff.com22 Jan 2025

The Eicher Pro X is assembled on an all-women assembly line.

'Markets may experience turbulence'

'Markets may experience turbulence'

Rediff.com22 Nov 2023

'...similar to the 2008 global financial crisis, the 2012 taper tantrum, or the 2018 midcap crash.' 'This could lead to a substantial decline in activity and revenues for the broking industry.' 'When this will happen is uncertain, but as brokers, we must be prepared for such a downturn.'